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UNICEF Thailand – CAUTION FIRST (2024)
Led Creative & strategy, using research and social listening to craft a Hero Video and quiz, driving high engagement and positive sentiment across TikTok, Facebook, and Instagram.
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Siam Kubota x Greyhound – TURN WASTE TO AGRI-WEAR (2024)
Amplified the campaign's digital impact through viral strategies, designing mascots and hyper-realistic ads to enhance UGC and influencer engagement.
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Bangkok Insurance – PREMIUM GARAGE (2023)
Created a VDO series based on social insights, boosting influencer engagement and reinforcing trust in the service.
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UNICEF – MEET YOUR MIND (2023)
Developed a non-judgmental mental health campaign, reaching 24M users through a Hero Music Video, quizzes, and influencer collaborations.
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SCG – SMART CITY (2022)
Created an interactive site with gamification, driving personalized marketing, CRM growth, and conversions.